Graduate Level Question
When and why is it important for a company to globalize and what are the four main strategic orientations of a global firm? What control problems are faced by a global firm?
Timing is a crucial factor to be considered by companies considering globalization. A good time for a company to globalize is when it's profitability in the domestic market has stabilized to the degree that there has been little appreciable growth in profits for an extended period time, or there is a decrease ...