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Half-life of a Drug & Prescribing Medication

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Explain the concept of half-life of a drug. Why is this important in terms of considering which medication to choose for a particular condition.

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Solution Summary

Explains the concept of half-life of a drug, and the relationship in terms of considering which medication to choose for a particular condition.

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Prescription Drugs in the Media

Every day, we are exposed to a tremendous amount of information about medications. Drug advertising is so common that many patients today have already self-diagnosed their symptoms by consulting "Dr. Google" and have already selected the medication they want based on the advertising they have seen.

For this week's forum, take note of all the drug advertising you are exposed to over a 24 hour period. You should include radio & TV commercials, magazine & internet advertisements, billboards, and any other sources you notice.

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