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External communications

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This scenario is listed:

You are the chairperson of an IT company. Your company has come up with a new software which, according to the project manager, is sure to revolutionize the industry. You want to enhance the corporate image by communicating with the external public.

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This posting offers ideas about external communications in a company.

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As you assume the role of chairperson of an IT company, please allow this list to help:

a. You might want to communicate the new software's features and compare and contrast with the ...

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