Market trends and global impact on organization

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I'm writing about Verizon and I needed some help on these sections of the paper. Describe market trends that the organization will face. Explain your conclusions. Address how each of the following will change or will not change, and why: (at least 700 words)

Verizon Communications, Inc. is a US telecom company and was formed in 2000 when Bell Atlantic, one of the Regional Bell Operating Companies, merged with GTE. It is the second largest wireless telecommunications network in the United States is owned and operated by Verizon Wireless. (Wikipedia, 2008).

Technology
Technology has got profound impact on this telecommunication company. Verizon is one of six carriers to use Code Division Multiple Access. It sends out codes to the cell phones so that the cell phone towers can communicate to more phones on the same frequency or channel at the same time. As per its website the enterprise utilizes the talents of hundreds of thousands more skilled people working for its suppliers worldwide. For continuous improvement in existing products and launching new products it is spending a huge amount in R&D.
http://aboutus.vzw.com/ataglance.html

Verizon's technology is also efficient and effective. Verizon Wireless has invested more than $48 billion since the company was formed to increase the coverage and capacity of its national network and to add new services. Verizon Wireless currently serves 70.8 million customers.
http://aboutus.vzw.com/bestnetwork/overview.html
Hence with strong R&D, it operates one of the reliable wireless networks in the U.S., an extensive global Internet backbone network and an advanced broadband network. Major highlights of its technological achivements are:
1) Verizon Wireless, the first to build a national wireless broadband network, launched BroadbandAccess in October 2003 and announced a national rollout in January ...