The problems that the print media are facing are all too common; loss of customer base, loss of advertising revenue, etc. Some major newspapers have shut down the doors, some are struggling dearly (i.e., New York Times). At the same time, the online media outlets are flourishing. Explain in terms of economic concepts that you have studied, (Production and Cost Analysis in the Short Run and Long Run, Perfect Competition, Monopoly & Monopolistic Competition, Oligopoly, and Pricing Strategies for the Firm) this phenomenon. For instance, what does this have to do with "spreading the overhead?" What does this phenomenon have to do with various market structures discussed? Do the print media have a future?© BrainMass Inc. brainmass.com October 17, 2018, 10:27 am ad1c9bdddf
Print Media is facing troublesome times the increasing influence of digital and online media is declining print readership. The increasing use of internet/web and smartphones to access online or digital content has dealt a severe blow to the growth and survival of print media.
If we explain this phenomenon in terms of economic concepts, the declining readership means it will be more difficult for print media such as newspapers to spread overhead, ie. distribute the total fixed costs across a large volume. With a lower volume, the related operating costs per unit rise, increasing per unit costs and ...
Overview of Your Media Specialty
Need assistance to write a 1750 to 2050- word paper in APA format with citations and references on one of the following media specialties
Print-newspapers, magazine, and books
Broadcast and Cable Television
Advertising and public relation
Summarize the development of the specialty up until now, and include its rnfluence on and adaptation to other media
Predict the future direction ot the specialty medium.View Full Posting Details