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Microsoft has expended a lot of effort into developing productivity tools for the Web, particularly with the .NET strategy. However, there are many other tools for creating Web solutions, eg. PHP, ColdFusion etc... The .NET strategy is extremely comprehensive, and yet there is always the continuing us versus Microsoft argument. Discuss the merits of adopting such an approach as a business strategy, and do you think it's wise given the enormous productivity gains offered by the .NET solutions? Compare any other productivity based solutions you may have come across in your readings.

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The expert compares any other productivity based solutions.

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.NET is the Microsoft Web services strategy to connect information, people, systems, and devices through software. Integrated across the Microsoft platform, .NET technology provides the ability to quickly build, deploy, manage, and use connected, security-enhanced solutions with Web services. .NET-connected solutions enable businesses to integrate their systems more rapidly and in a more agile manner and help them realize the promise of information anytime, anywhere, on any device.
The Microsoft platform includes everything a business needs to develop and deploy a Web service-connected IT architecture: servers to host Web services, development tools to create them, applications to use them, and a worldwide network of more than 35,000 Microsoft Certified Partner organizations to provide any help you need.
What Are Web Services?
If you ask a developer what Web services are, you'll hear something like, "self-describing software modules, semantically encapsulating discrete functionality, wrapped in and accessible via standard Internet communication protocols like XML and SOAP."
But if you ask a business leader who has implemented Web service-based solutions, you'll get a different kind of answer. You'll hear that Web services are an approach that helps the business connect with its customers, partners, and employees. They enable the business to extend existing services to new customers. They help the business work more efficiently with its partners and suppliers. They unlock information so it can flow to every employee who needs it. They reduce development time and expense for new projects. You'll hear less about what Web services are and more about what they enable the business to do.
Benefits of Web Services
By enabling applications to share data across different hardware platforms and operating systems, Web services provide many benefits, including:
• Opening the door to new business opportunities by making it easy to connect with partners.
• Delivering dramatically more personal, integrated experiences to users through the new breed of smart devices—including PCs.
• Saving time and money by cutting development time.
• Increasing revenue streams by enabling businesses to easily make their own Web services available to others.
Connecting Applications Through Web Services
Web services are revolutionizing how applications talk to other applications—or, more broadly, how computers talk to other computers—by providing a universal data format that lets data be easily adapted or transformed. Based on XML, the universal language of Internet data exchange, Web services can communicate across platforms and operating systems, regardless of the programming language in which ...

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