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Toyota

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L at the top management team at Toyota and analyze how they use structure, controls and culture to implement their strategy and fulfill their corporate mission.

Use the following article:

Norihiko Shirouzu. (2010, April 14). Inside Toyota, Executives Trade Blame Over Debacle. Wall Street Journal (Eastern Edition), p. A.1. Retrieved May 17, 2010, from ABI/INFORM Global. http://proquest.umi.com/pqdweb?did=2008216551&Fmt=4&clientId=29440&RQT=309&VName=PQD

Research the company annual report to get information about the structure, controls, and culture of Toyota from the company perspective.

Comment on how one or more of these implementation factors may account for the Toyota safety scandals and the company's current failure to accomplish their mission.

Central question:

How do the strategic implementation factors contribute to the safety scandals currently facing Toyota?

response is 807 words plus references

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Strategic implementation factors have directly affected Toyota. The strategy was that Toyota should expand globally not by exporting more cars but by opening factories locally in markets it selected to expand in. This strategy means that Toyota would have to expand by opening factories in countries like China, the US and Thailand.
This strategy meant a number of things. The structure for expansion would have to be horizontal, that is the managers would have to be given far greater authority than the structure. Further, there would be a need for change of culture. The new mantra that was coined was Kakushin or revolutionary innovations. These innovations were incorporated both in the cars as well as in the manufacturing process. A company that had been focused on customer satisfaction was not focused on reducing costs and increasing profits. The control system that had bee adopted was one where the performance of sales executives were evaluated on the basis of profitability goals and not on the basis of customer satisfaction.
One of the key reasons for the safety scandals that rocked Toyota were that the engineers were goaded into combining functions so that there were fewer parts and systems in the car. The objective was to reduce the number of components in the car by half. One of the methods adapted by the Toyota engineers was to introduce electronic parts and computer based systems. These had ...

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