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    Product Life Cycle Paper

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    Product Life Cycle Paper

    Prepare a paper analyzing the life cycle of a product. In your analysis, include the following:

    Select a non-North American organization.

    Identify and describe one product that has reached its stage of maturity within the organization's product offerings.

    Assess the available financial sources (public and private) in the home country to promote global investment for the selected product. (The country in which your selected organization is headquartered will be referred to as your "home country")

    Identify one optimal financing source (public or private) for the selected product and discuss its appropriateness.

    Assess the available financial sources (bilateral and multilateral) outside the home country to promote global investment.

    Identify one optimal financing source (bilateral or multilateral) for the selected product and discuss its appropriateness.

    § Identify two foreign markets for this mature product, and discuss the possibility of extending this product's life cycle in the selected markets

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    https://brainmass.com/business/the-product-lifecycle/product-life-cycle-paper-286903

    Solution Preview

    The company chosen for this assignment is Maruti Suzuki India, India's largest car manufacturing company. The company's flagship models, Maruti 800 and Maruti Alto, are the largest selling compact car models in the world with sales of over 1 million units. This is the product chosen as the one that has reached the stage of maturity due to competition and similar offerings in the product category by other players.

    Assess the available financial sources (public and private) in the home country to promote global investment for the selected product. (The country in which your selected organization is headquartered will be referred to as your "home country")

    The available financial sources in the home country, i.e., India are:

    1) Capital Markets: As the company is listed, it can tap funds from the primary market via rights issue or equity offering to public and institutional investors. The company is listed on major stock exchanges in the country and can raise equity financing.

    2) Bonds: As company's credit rating is quite strong, it can raise funds by issuing bonds or debt instruments to public investors or raise debt from financial institutions such as banks in the country.

    3) Private Equity Funds: Maruti can raise funds by issuing equity to large private equity funds operating ...

    Solution Summary

    Prepare a paper analyzing the life cycle of a product.

    $2.19