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SWOT analysis of competitors

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Company X is looking for opportunities to create higher profits. High level managers of X have invited mid-level managers to their brainstorming meeting to help increase the number of ideas and options. As preparation, you investigate the SWOT analysis of two major competitors.

After evaluating the analyses of the competition; choose an element from the analysis (a strength, weakness, opportunity, or threat) that could best be used to benefit X as well. Propose and support your idea to increase profits at X.

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Solution Summary

Company X is looking for opportunities to create higher profits. High level managers of X have invited mid-level managers to their brainstorming meeting to help increase the number of ideas and options. As preparation, you investigate the SWOT analysis of two major competitors.

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A major weakness of both the competitors is that they are not able to provide excellent after sales/support service, due to which they are not able to generate referral business and retail clients. We can use this weakness to our advantage by focusing strongly on our ...

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  • BComm, University of Delhi
  • Post Graduate Diploma in Management (Equivalent to MBA), All India Management Association
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