SWOT Analysis Case Study
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1. What would the SWOT analysis look like for this company?
2. What role do you expect the Internet to play in the corrugated box industry? What are some ways that Edmunds could better use the internet to foster growth?
3. Which of Porter's competitive strategies would you recommend that Edmunds follow? Why? Which of the strategies do you think would be least likely to succeed?
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1. What would the SWOT analysis look like for this company?
The main strength of the company is strong market share and brand visibility/recognition in the industry. The company has established a strong reputation for its reliable and high quality products and services.
The weakness of the company include lack of strong web presence, lack of presence in overseas markets or export markets and higher raw material costs.
The opportunities in front of the company include growth opportunities in offshore markets and opportunity to exploit new market opportunities by leveraging on the power of internet.
The company faces numerous threats including decline in the demand for corrugated boxes due to emergence of alternative products, ...
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- MBA, Rochester Institute of Technology
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