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Firms with a non-customer centric approach

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Please help with the following problem. Provide at least 400 words in each solution.

Why do some firms neglect to operate from a customer-focused and centered perspective, given that customers represent the "bloodline" for any organization?

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This solution helps with problem about strategy and business analysis. The explanation is given in 416 words.

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Why do some firms neglect to operate from a customer-focused and centered perspective, given that customers represent the "bloodline" for any organization?

The reasons vary but the chief reason that companies neglect to operate from a customer-focused and centered perspective is that they become convinced that some other aspect of their operation such as cost cutting or technology acquisition and incorporation is the factor that will help them gain the competitive edge.

For example many firms today, especially those with high tech or high tech-dependent products, become overly focused on product launches. This type of focus is often technology driven rather ...

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