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Mission, Values, and Vision for Abiomed

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The company is Abiomed.

a. Identify the organization for which you would like to complete or are considering completing a strategic plan. You may focus this study on a specific department, group, division, or function, within the organization.
b. Provide a brief background of this organization, including its products/services and customers.
c. Look for the organization's mission and vision statements. Modify or improve them to achieve as much clarity as possible.
d. How do the mission, vision, and values aid the organization in reaching its desired end state?
e. What components of the strategic management process need to be analyzed in light of the new strategy?
f. What effect will the outcomes of the new strategy have on the leadership and culture of the organization? How will the outcomes affect stakeholders?

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Solution Preview

a. Identify the organization for which you would like to complete or are considering completing a strategic plan. You may focus this study on a specific department, group, division, or function, within the organization.

The organization chosen is Abiomed.

b. Provide a brief background of this organization, including its products/services and customers.

As per its website "Abiomed (NASDAQ: ABMD) is a global technology leader focused on RECOVERING HEARTS AND SAVING LIVES."
It sells its products through direct sales representatives and clinical support personnel in the United States; international sales and distribution agreements in Australia, China, Italy, Japan, Latin America, and Spain; and distributors in certain European and Middle Eastern countries. The company was founded in 1981 and is headquartered in Danvers, Massachusetts. (yahoofinace)
The Company's portfolio of heart support and recovery products and services offer healthcare professionals an array of choices across a broad clinical spectrum. From the catheterization lab to the surgical suite, together with interventional cardiologists and surgeons, Abiomed is dedicated to providing the most advanced medical technologies to heart patients, with the ultimate goal of heart recovery and improved quality of life.

Key facts as per its website:

* Year Founded: 1981
* Corporate Headquarters: Danvers, Massachusetts
* European Division: Aachen, Germany
* Number of Employees: 300+

Product and Service Offerings:

* Heart Recovery and Assist: BVS 5000 Bi-ventricular Support System and AB5000 Circulatory Support System
* In Europe, Abiomed offers the IMPELLA® RECOVER® minimally invasive Cardiovascular Support Systems under CE mark approval
* Heart Replacement: the AbioCor Implantable Replacement Heart, and Under Development the AbioCor II

c. Look for the organization's mission and vision statements. Modify or improve them to achieve as much clarity as possible.

At ABIOMED, this is our mission ?
"To bring a day when the cessation of heart function will not mean the end of life."

ABIOMED's entire team is dedicated to the principle that technology leadership and the spirit of innovation are essential to our business goals and to our mission. Our focus every day centers on four themes:

* Saving Lives
* Leading in Technology and Innovation
* Growing Profitability and Shareholder Value
* Creating a Winning Culture

To achieve this, we develop revolutionary devices that help healthcare providers around the world save lives of patients that would otherwise be lost to heart disease. Today that is done with the BVS5000 and the AB5000 cardiac assist systems for temporary support of all patients with reversible heart failure.

Improvement
"To bring a day when the cessation of heart function will not mean the end of life and also will provide effective heart care solution for satisfaction of objectives of all our stakeholders."

d. How do the mission, vision, and values aid the organization in reaching its desired end state?
A mission statement is the statement that explains what action a company will do in order to achieve the company's goals and mission. Considering the nature of a mission statement, therefore, a mission statement should be clear and concise and should avoid being verbose since it might lead to different implementation. However, the mission statement should clearly describe what will be done, by whom, for whom, and why (Answers Corporation, 2006). Also Vision has a key role in managing change in today's dynamic business environment. Vision provides a sense of mission and direction to organizational employees and motivates them to perform well. It clarifies the strategic ...

Solution Summary

Over 2000 words provide background, improved mission statements, strategy for management and projected outcomes for these changes, for the company.

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