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The key to developing an effective sales force.

Is the key to developing an effective sales force selection or training?

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The key to developing an effective sales force is actually a combination of selection and training. However, if there was only one choice, the choice would definitely be selection. There are several reasons for this. We can train an individual in almost any endeavor. With the proper amount of knowledge and guidance, people can be trained in all facets of academics, professional industries, and in any other possible pursuit. A new sales associate can be trained as to the policies and procedures of the company, the sales formats, general sales presentation skills, and the required paperwork for sales presentations. The sales ...

Solution Summary

The solution discusses the key to developing an effective sales force, and determines if the key is selection or training.

Is the key to developing an effective sales force selection or training?

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