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Impact of the iPad

1. Evaluate the impact of the iPad using Porter's competitive forces model.

2. What makes the iPad a disruptive technology? Who are likely to be the winners and losers if the iPad becomes a hit? Why?

3. Describe the effects that the iPad is likely to have on the business models of Apple, content creators, and distributors.

4. How powerful is the iPad? How useful is it for reading books, newspapers or magazines, for surfing the Web, and watching video? Can you identify any shortcomings of the device?

5. Compare the capabilities of the Kindle to the iPad. Which is a better device for reading books? Explain your answer.

6. Would you like to use an iPad or Kindle for the books you use in your college courses or read for pleasure instead of traditional print publications? Why or why not?


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1. Evaluate the impact of the iPad using Porter's competitive forces model.

Porter's five forces encompass the bargaining power of suppliers and consumers, the threat of entrants and substitutes, as well as competition within the industry. In the case of Apple's iPad, the impact of Porter's five force model can be seen on many levels.

First, the bargaining power that suppliers have on the iPad is minimal. Given the popularity of the device itself, Apple can gain advantage by choosing suppliers that will conform to their needs related to the device. Because iPad's popularity is high any supplier would want to compete for Apple's business. This is very good for Apple. If suppliers chose to raise prices this could make things difficult for Apple in terms of keeping prices low and profits high in the marketplace. This idea sheds light on the power of the consumer.

The consumer has a lot of power in in the iPad phenomenon because they determine how much they will pay for the product. Consumer power is related directly to how well Apple has done to create a need in the mind of the consumer overall. The bargaining power of the consumer is directly related to the demand on all levels.
The threat of entrants into the market can be important to Apple because there are plenty of opportunities to enter the tablet market by other companies who produce similar products to Apple. Entrants that have come to the market over the past few years include HP, Samsung, and Nexus. The entrants ...

Solution Summary

This solution is a 1014 word document that outlines the impact of the iPad using Porter's Five Forces Model. It answers questions about disruptive technology and the effect that the iPad could have on Apple, content creators, and distributors. There are four references included in this work.