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How much influence does culture have on consumer behavior?

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How much influence does culture have on consumer behavior? Provide at least two examples of factors that influence buyer's behavior locally and internationally. Do you think that consumerism is prevalent in more than one society? Provide concrete examples for your answer.

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How much influence does culture have on consumer behavior? Provide at least two examples of factors that influence buyer's behavior locally and internationally. Do you think that consumerism is prevalent in more than one society? Provide concrete examples for your answer.

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Culture has a very strong influence on consumer behavior as peculiar cultural factors of each country and consumer's customs and cultural values alter the purchase decision making criteria in one country from another one. In other words, the purchase decision making criteria vary from one country to another in terms of importance due to cultural values and ...

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