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    Nike product changes

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    Read the case study, Nike, (attached) , and compose a persuasive 500-700 word essay that includes the following:
     Describe ways that Nike could use at least two change techniques to improve effectiveness.
     Based on the case study information, explain which stage in the organizational life cycle Nike is experiencing (and NOT experiencing).

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    © BrainMass Inc. brainmass.com October 10, 2019, 8:15 am ad1c9bdddf
    https://brainmass.com/business/operations-research/nike-product-changes-615834

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    The two change techniques could be management buy in and involving employees more fully into the process. While making the changes to teams, the company has only used a portion of its diverse resources. Using designers for the teams helps to build talent ideas, but it does not always understand the quick changes the market can make, especially in terms of popular sports for regular people. This is very important when choosing the types, styles, and other considerations for sports related shoes. However, everyone in the company has good ideas about what they like and what the people around they like and use.
    The CEO has already agreed to the changes needed and led the changes to this ...

    Solution Summary

    Review of how Nike changed and what it could do to further keep change successful. Includes a discussion of the NIKE product life cycle.

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