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What are some of the likely problems facing the marketing ma

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What are some of the likely problems facing the marketing manager in a small firm who plans to search the Internet for information on competitors' marketing plans? How can the marketing manager minimize those problems?

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What are some of the likely problems facing the marketing manager in a small firm who plans to search the Internet for information on competitors' marketing plans? How can the marketing manager minimize those problems?

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One of the problems is that the information would take a long time to gather, due to how many businesses compete within the same industry. Business competition is tough, particularly in today's economic environment. Gathering data about competitors can be very time consuming. To minimize this, the marketing ...

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