Marketing and EEOC
Not what you're looking for?
There is a fine line between marketing a company's image and hiring those who best represent this image. What steps could a company take to ensure fair hiring practices with the intent of hiring those that fit with company's culture? (give clear examples)
Do you feel companies have the right to control who they hire? How do you feel about the EEOC serving as a watchdog to ensure equal opportunity in the workplace? Discuss the pros and cons of each side of this issue.
Purchase this Solution
Solution Summary
Marketing and EEOC is discussed very comprehensively in this explanation.
Solution Preview
There is a fine line between marketing a company's image and hiring those who best represent this image. What steps could a company take to ensure fair hiring practices with the intent of hiring those that fit with company's culture? (give clear examples)
The company can take the following steps:
1. In its advertisement or website spec it should mention requirement that would attract applicants that fit the culture of the company.
2. During the application scanning process those applications that do not seem to meet the cultural criteria should be eliminated.
3. During the interview stage those candidates that do not best represent the company should not be hired.
The clear examples are as follows:
1. The company has most of its ...
Education
- BSc , University of Calcutta
- MBA, Eastern Institute for Integrated Learning in Management
Recent Feedback
- "I read your comments, and thank you for this feedback. Do I need to find other studies that applied this methodology Ive used? That's where I'm stuck at."
- "Thank you kindly sir. "
- "Excellent and well explained. --Thank you kindly. "
- "Awesome notes. I appreciate you."
- "I have the follow-up project and I will assign that to you very soon. "
Purchase this Solution
Free BrainMass Quizzes
MS Word 2010-Tricky Features
These questions are based on features of the previous word versions that were easy to figure out, but now seem more hidden to me.
Marketing Management Philosophies Quiz
A test on how well a student understands the basic assumptions of marketers on buyers that will form a basis of their marketing strategies.
IPOs
This Quiz is compiled of questions that pertain to IPOs (Initial Public Offerings)
Understanding Management
This quiz will help you understand the dimensions of employee diversity as well as how to manage a culturally diverse workforce.
Operations Management
This quiz tests a student's knowledge about Operations Management