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Innovative Promotion Elements

Research and share an ad/clip/program that in your opinion excels in promoting a product/service. What are the promotion elements you found innovative?

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The Newton running shoe ad, "Do These Shoes Makes Me Look Fast" excels in promoting Newton running shoes. The advertisement is targeted to runners - it was placed throughout the streets of Boston prior to the annual Boston Marathon, an event that typically draws 40,000 ...

Solution Summary

This solution provides a link to a advertisement that excels in promoting a product, and outlines its innovative promotional elements.