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What type of Public Relations (PR) activity is evident at Hewlett-Packard Ltd (HP)? Give a couple of examples.

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Solution Summary

This response describes the types of Public Relations (PR) activity that are evident at Hewlett-Packard Ltd (HP) through discussion and six illustrative examples.

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Please see response below (and the examples and active links are also in the attached response). I hope this helps and take care.

RESPONSE:

1. What type of PR activity is evident at HP? Give a couple of examples.

Public Relations activities evident at HP are communicating with investors through live audio webcast, annual meetings with stockholder, news and press releases on various topics, to name a few.

Let's take a closer look through illustrative examples.

a. PR with Investors (http://www.hp.com/hpinfo/investor/)

Example 1: Live audio webcast - Q2 FY2006 Earnings

On May 16, 2006, HP conducted a live audio webcast of its conference call covering earnings for the second fiscal quarter ended April 30, 2006. A replay of the call by audio webcast and podcast will be available shortly after the call and will remain available for approximately one year.
» Audio webcast replay
» View earnings announcement
» View conference call presentation (PDF file | 410KB)
» Read transcript (204KB | PDF file) http://www.hp.com/hpinfo/investor/

Example 2: HP Annual Meeting of Stockholders

HP held its annual stockholder meeting in Los Angeles on March 15, 2006. Patricia Dunn, the chairman of the board of directors at HP, and Mark Hurd, chief executive officer and president, spoke at the meeting. A replay of the audio webcast is available.
» Listen to the audio webcast
» View presentation (PDF file | 476KB)
» ...

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