Purchase Solution

strategic objectives

Not what you're looking for?

Ask Custom Question

This is in reference post 88600
This is what the teacher is asking , i HAVE ENCLOSED WHAT HE IS ASKING , ( 2) THE SOLUTION (3) THE POWER POINT PROJECT.

THESE TWO questions below was are I am stuck on , I do appreciate you help.

5) 1/5/10 year strategic objectives?you will need to develop measurable objectives and strategies for reaching them for those timeframes and be sure to provide as many as possible?do not be brief or casual, at least three objectives for each timeframe .

8) Re-evaluation?you will need to describe how you will evaluate your progress for the 1/5/10 year objectives .

Purchase this Solution

Solution Summary

1/5/10 year strategic objectives?you will need to develop measurable objectives and strategies for reaching them for those timeframes and be sure to provide as many as possible?do not be brief or casual, at least three objectives for each timeframe .

Solution Preview

5) 1/5/10 year strategic objectives?you will need to develop measurable objectives and strategies for reaching them for those timeframes and be sure to provide as many as possible?do not be brief or casual, at least three objectives for each timeframe .

Few short term (1 year objectives for Able corporation):

The first short term or 1 year objective for Able is to enhance its ooperating efficiency and quality of its products/services, thereby leading to better customer satisfaction, by initiating and completing a comprehensive TQM program. Since the company is planning to transform itself from a traditional organization to a quality focused and customer centric modern organization, TQM is a must, especially when the company is gearing itself for a large scale international expansion. The primary strategy is to hire experienced Quality professionals who can plan the whole TQM process. Further, the management needs to work closely with the senior managers to ensure that employees at all levels embrace such change. Basically, a complete reengineering of the existing operations need to be done to improve efficiency and quality.

The second short term or 1 year objective is to establish presence in atleast five new international markets in the first year of operations. The company already enjoys brand presence and recognition in the US markets, but needs to replicate this success in the overseas markets as well. Therefore, the first year of international operations should focus on establishing brand presence in the key markets worldwide,either via setting up own marketing offices or via joint venture/strategic alliance with a local partner, depending on the availabel resources and market attractives as well as the availability of a suitable partner. The idea is not to capture as much market share as possible, but to establish brand presence, enhance brand recognition and establish the channels of distribution so that the company can built on such strong foundation in the future and rapidly expand its operations in the coming years in such markets.

The chosen markets should be fairly attractive and strategically located in terms of future business expansion in that region. In order to achieve this objective, first of all, market research should be conducted in each of these markets to decide upon the entry strategies such as own subsidiary or joint venture or alliance,etc., analyze competitive scenario and ascertain market ...

Solution provided by:
Education
  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
Recent Feedback
  • "Thank you. "
  • "Thank you"
  • "Thank you. I got 20/20 last week for my discussion you help me out with."
  • "Thank you. Great Job. "
  • "Thank you. Great Job. "
Purchase this Solution


Free BrainMass Quizzes
Marketing Management Philosophies Quiz

A test on how well a student understands the basic assumptions of marketers on buyers that will form a basis of their marketing strategies.

Learning Lean

This quiz will help you understand the basic concepts of Lean.

Organizational Behavior (OB)

The organizational behavior (OB) quiz will help you better understand organizational behavior through the lens of managers including workforce diversity.

Academic Reading and Writing: Critical Thinking

Importance of Critical Thinking

Paradigms and Frameworks of Management Research

This quiz evaluates your understanding of the paradigm-based and epistimological frameworks of research. It is intended for advanced students.