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Definition and Example of Strategic Objectives

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What are strategic objectives? What is the purpose of strategic objectives? What makes an effective strategic objective? What are examples of strategic objectives for you organization or one with which you are familiar?

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Solution Summary

This solution defines strategic objectives, and discusses their purpose. It also describes what makes an effective strategic objective, and gives examples of strategic objectives from a specific organization. It includes a link and examples.

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Strategic objectives are broad statements outlining the company's vision. The purpose of strategic objectives is to set goals for the company to achieve. In order to be effective the strategic objectives should follow the SMART guidelines:
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