Country as potential market-India
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1. Select a company and country that interests you.
You have been asked to evaluate the country you selected as a potential market for your product(s)/service(s) and present your findings to other managers of the organization in a memo. In your memo, be sure to address the following:
Provide a brief overview of the company and why the country you selected may be a potential market.
What type of political and legal systems does the country have?
Do free elections take place?
Is the government heavily involved in the economy?
Is the legal system effective and impartial?
Do political and legal conditions suggest that it should be further considered as a potential market?
2. Debate the ethics of doing business in countries with totalitarian governments on the Discussion Board. Comment on opposing arguments, looking for holes and inconsistencies. Attempt to answer any arguments that are presented against your side of the argument.
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Solution Summary
I will chose one of the fastest growing economies of the world and one of the best emerging markets in the world: India as a potential market for my product/ service.
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I will chose one of the fastest growing economies of the world and one of the best emerging markets in the world: India as a potential market for my product/ service.
India is not only one of the fastest growing emerging economy, next only to China in comparison, but also one of the largest as well due to its large and ever increasing population. In recent years, due to its enormous and qualified workforce making great leaps and bounds for the country in various important fields such as information technology, engineering, pharmaceuticals, etc., disposable income of the people have increased substantially. Moreover, the outsourcing phenomenon has led most of the big companies of the world to set up their operations in the country, leading to tremendous growth in infrastructure and other services. India, which was considered a third world economy a decade back, is the new emerging superpower. It may be surprising to know that India has emerged as one of the largest markets for luxury goods such as cellphones, automobiles etc, which clearly demonstrates the increasing living standard among the people.
The political scenario in the country has fairly stabilized in the recent years with lot of focus by the ...
Education
- BCom, SGTB Khalsa College, University of Delhi
- MBA, Rochester Institute of Technology
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