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This post addresses innovations in interactive TV & online.

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How are innovations in interactive television and online services expanding the strategies and tactics marketers employ today?

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The solution provides a detailed discussion explaining how innovations in interactive television and online services expand the strategies and tactics marketers employ today.

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It has basically created a situation where we can market towards a greater percent of the market, because of the innovations in interactive television and online services. Due to the innovations in technology in these areas, marketers can target through examining the features of the interactive TV and online services. One of the areas that has been heavily targeted is children's TV programming. It is extremely difficult to ...

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