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Human Resource Development, Research, and Demographics

1.
You are an employee for one of the following companies of your choice. Your project manager has asked you to research the possibility proposed in the scenario of your choice and submit to him/her the proposal topic that you believe should be developed. Supply a working title for the research design plan. Describe the topic and identify the research question to be addressed.

Company A: Your company is wondering if it would be advantageous to open a branch in another country or export goods or services to another country (of your specification).

Company B: Your company wants to know if they should add a new product line or service (of your specification).

Company C: Your company wants to know if you should discontinue a product line or service (of your specification).

2.
Your organization is thinking about doing a business research project. Your supervisor has asked you to send him/her a memo evaluating the following summary of a business research project for an agricultural firm. The memo should address the following issues:

What types of research method types were used (quantitative, qualitative, or mixed)? Why do you think these methods were used?
How well did these methods insure the effectiveness and efficiency of the organizational structure, and the selection and maintenance of managerial personnel?
Based on the findings, what recommendations would you make to your supervisor? How will your recommendations insure the effectiveness and efficiency of the organizational structure?

Juicy Red Tomatoes, a tomato grower operating in Florida, invited researchers to investigate (1) the effectiveness and efficiency of its organizational structure, and (2) the selection and maintenance of managerial personnel.

The researchers used observation, interviews, and questionnaires to gather data on the organizational structure of the entity. The analysis and interpretation of the primary data indicated that the organization structure was dysfunctional due to improper delegation of authority and responsibility and poor communication practices. The proposal for the correction of these discrepancies was accepted and intensive training began for the management and employees of the organization.

For the selection and maintenance of the managerial personnel, observations (primary data) and the detailed examination of records (secondary data) were employed. It was found that the selection of managerial personnel in the past was based on friendship, family connections, and political reasons; in most cases, the managerial personnel were not qualified to perform effectively and efficiently. This situation was corrected by terminating these practices and subjecting the management to intensive commensurate training and development.

Finally, the maintenance of the managerial personnel was analyzed and evaluated by examining compensation records. It was detected that there were no scientifically established compensation criteria, thus creating substantial inequity between production and compensation. The creation of a viable wage and salary administration infrastructure corrected such discrepancy.

3.
The National Sales meeting is approaching. Each territory manager has to do a short presentation for the Marketing department that highlights how the consumers in their territory (zip code 60614) are different from those in the Total US.

Download the file: Census Bureau Reports . This file contains reports generated from AMA's (American Marketing Association) website. AMA's website provides free demographical services where one can choose from a variety of criteria and generate reports based on the U.S. Census data. This particular file contains 4 reports: Census Overview, Census Employment, Census Trend, Census Population Detail based on the entire U.S.
Download the file: Census Bureau Reports . This particular file contains 4 reports: Census Overview, Census Employment, Census Trend, Census Population Detail based on the U.S. zip code 60614.
Create a graph that compares the categories from each file. Create a 3-5 slide presentation that displays the graph(s) and analysis on how the 60614 categories you chose differ from the national profile. (Refer to the Question and Answer resource for this unit for information on graphs and charts.)

4.You are the market research manager for one of the following organizations. The President wants your advice on the possible business venture to pursue. He/She requested your recommendation at the end of the day summarizing your research findings, analysis, and recommendation.

Download the population data on the community in question. This particular file contains 4 reports: Census Overview, Census Employment, Census Trend, and Census Population Detail based on the U.S. zip code 60614. Research the Internet and your course materials for any additional data and resources to help you reach this recommendation. Document any assumptions or elaborations you had to make in the speaker's notes. Apply the standard of APA Style to all research and writing tasks for the course.

Scenario 1:

The academic affairs committee wants a recommendation on what new degree program should be pursued for the 60614 community.
Scenario 2:

The development company wants to know which type of businesses the stores should be leased to in the new 5-store strip mall in the 60614 community.

Questions 5,6 are now in a new posting.

Solution Preview

This is a group of four questions relating to human resource development, research, demographics and market research.

There are some assumptions, which the question makes first; the question wants you to decide if you should add a product line or service to your business. This question wants you to decide without disclosing to you in what business you currently are, your special strengths and your resources.

Second the question never mentions what organization structure is in place but want you to investigate it and recommend future action. It is necessary to know whether there is a mechanistic organization or an organic one. Is this is a centralized organization or a flat one.

Thirdly, the question presupposes that juxtaposing census data with that of the area covered by one zip code would give us a good idea about the area. This is not substantiated by evidence, for example, if the question is considering education, a university program does not merely meet the needs of the local population but also from those outside the area. There are other factors which go into university popularity like the locality, the climate and the accessibility. Fourth, the question presumes that on the basis of secondary data a business can decide about the stores to be located in an area and the program to be covered by a university. This is not supported by evidence. Primary data is needed. For example in case of university courses if there is another university offering an MBA course then the decision on the basis of secondary data is wrong. Also in case of a mall if there is another luxury mall in the vicinity the new mall will be out competed. Also there is a need to study the needs of the people of the locality.

Given below is a template to help you write your answer.

#1.The research to be done on:
Company B: Your Company wants to know if they should add a new product line or service (of your specification).
Your company should go in for online movie agency in Southern California. That is your business will be to scout for talent online and take up casting assignments from the best movie producers in Los Angeles.

Describe the topic and identify the research question to be addressed.
The website would be invite talent for auditions, conduct auditions and maintain a data base which can be accessed and reviewed within minutes by producers whose assignment we have been able to get.
This provides the producers not only a large choice of available talent but also see their prerecorded auditions online from the database.

THE RESEARCH QUESIIONS INCLUDE
1. To determine the expected sales of the website.
2. To determine the target market for the website.
3. To determine the price level to be charged to the target customers
4. To determine the media to be used for reaching the target movie producers.
5. To determine the Internet friendliness of the target movie producers.
6. To determine the profile of the target movie producers.
7. To determine the habits and preferences of the target movie producers.

#2 What types of research method types were used (quantitative, qualitative, or mixed)? Why do you think these methods were used?
1. The question mentions 'observation, interviews and questionnaire to gather data. If the questionnaires included scales like the Likert like scale then quantitative analyses could have been done. The primary data would quantitatively be analyzed. This would be a combination of means, standard deviation and a correlation coefficient matrix.
2. This apart there must have been observation of the reporting relationships in the organization, examination of records, qualification of the personnel, the recruitment procedures and the systems for performance evaluation must have been carried out.

How well did these methods insure the effectiveness and efficiency of the organizational structure, and the selection and maintenance of managerial personnel?
1. The problems identified included first, an inefficient organizational ...

Solution Summary

In response to the questions, the solution presents extensive data which can be used to prepare the required presentations. The response explains how to design assumptions, conduct the research, narrow the topic, and provide recommendations in either Excel or PowerPoint.

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