Purchase Solution

Southwest Airlines Culture

Not what you're looking for?

Ask Custom Question

Research Southwest Airlines and answer the following: How have a company's values and human resource practices helped in the company's success. Perform an organizational needs analysis. Examine the company's values, visions, and statements regarding the importance of training and personal development.

Purchase this Solution

Solution Summary

An organization is successful based on how it treats its people but also how it perceives culture. With the changing world and globalization, it is important to focus on culture and understanding what people need to make an organzation successful. An organization should treat its employees how it treats its customers. When everyone is on the same plane about what they value, the organization can grow and expand.

Solution Preview

Southwest Airlines has remained profitable in a sector that rarely is. The founder, Herb Kelleher, put an enormous amount of emphasis on culture and customer experience. The company focuses on every person both professionally and personally. The goal is to have a simple set of values and committing to them, is actually a way of getting things done faster. It only works if the people in a company understand and define the culture for themselves.
Southwest Airlines believes in "the development, improvement, and refinement of the originality, individuality, identity, and personality of a given people." (Nisen, Max (2013))
Southwest Airlines mission is "dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit." (Southwest Airlines) Southwest provides employees a stable work environment with ...

Purchase this Solution


Free BrainMass Quizzes
Cost Concepts: Analyzing Costs in Managerial Accounting

This quiz gives students the opportunity to assess their knowledge of cost concepts used in managerial accounting such as opportunity costs, marginal costs, relevant costs and the benefits and relationships that derive from them.

Accounting: Statement of Cash flows

This quiz tests your knowledge of the components of the statements of cash flows and the methods used to determine cash flows.

Transformational Leadership

This quiz covers the topic of transformational leadership. Specifically, this quiz covers the theories proposed by James MacGregor Burns and Bernard Bass. Students familiar with transformational leadership should easily be able to answer the questions detailed below.

Paradigms and Frameworks of Management Research

This quiz evaluates your understanding of the paradigm-based and epistimological frameworks of research. It is intended for advanced students.

Team Development Strategies

This quiz will assess your knowledge of team-building processes, learning styles, and leadership methods. Team development is essential to creating and maintaining high performing teams.