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IT Strategies For Customer Experience

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List and describe three IT strategies that organizations can employ for enhancing the customer experience. Give an example of an organization and articulate how they implemented one of the three strategies you listed.

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The response addresses the queries posted in 581 words with references.

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The response addresses the queries posted in 581 words with references.

//The purpose of this paper is to discuss about the impact of IT strategies upon the enhancement of customer experience. The paper provides details about three IT strategies that can be taken into consideration for development and maintainace of a high level of customer satisfaction and experience. //

The present era of business is characterized by the globalization and its impact upon various business activities. In order to survive and succeed in this competitive business environment, it has become imperative to make use of appropriate IT strategies, so that a better experience can be offered to the customers. The three IT strategies for enhancing the experience of customers are:

Improvement in efficiency and reduction in cost:

This IT strategy mainly focuses on enhancing the efficiency and effectiveness of the business activities though simplification and cost reduction. A customer can get information regarding product and service of an organization through ...

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Ashish Sharma, MBA (IP)
Education
  • MBA (IP), International Center for Internationa Business
  • BBA, University of Rajasthan
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