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Primary Revenue Models - Kodak Gallery

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PROBLEM STATEMENT

The text lists categories of primary revenue models. Using the Internet, find another uncommon e-commerce company that simultaneously fits 2 or 3 of the categories. (Pick a company in an industry you might use for your project).

WRITING: In a 3 to 4 paragraph supported essay explain why the selected company fits the category in which you placed it.

Categories:

1. Advertising
2. Subscription
3. Transaction fee
4. Sales
5. Affiliate

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Solution Summary

The solution considers the Kodak Gallery website as a case study and explains how it fits into 3 out of 5 primary business models.

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SOLUTION

For this project, I've picked up an online photo sharing company called "Kodak Gallery". Kodak Gallery uses subscription revenue model as well as sales revenue ...

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