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E-customers: What new shopping capabilities would you like to see developed over the next 5 years?

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1. Put yourself into the role of an e-customer. If you could have all your wishes, what new shopping capabilities would you like to see developed over the next 5 years?

2. Put yourself into the role of an e-marketer. What new communications techniques or capabilities would you like to have available in the next 5 years?

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Solution Summary

This solution discusses the outlook from an e-customer and e-marketer in 246 words.

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1. Put yourself into the role of an e-customer. If you could have all your wishes, what new shopping capabilities would you like to see developed over the next 5 years?

The new shopping capabilities that I would like to see developed over the next 5 years will be ability to access shopping portals over the mobile phones and pay at the click of the button, rather than going through the cumbersome and less secure credit card payment mechanism. I basically wish to ...

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Sandeep Bardia, MBA
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  • BCom, SGTB Khalsa College, University of Delhi
  • MBA, Rochester Institute of Technology
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