E-Commerce Company Selling through Auction Sites
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Why would an eCommerce company that sells on its own site decide to also sell through an auction site like eBay?
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This solution discusses why an eCommerce company that sells on its own site decide to also sell through an auction site like eBay.
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E-commerce
E-commerce refers to the sales of different products or services over the internet. It is a way by which organizations can attract global customers towards their products or services at a minimal cost. In current business scenario, power sellers are moving beyond eBay to sell through other venues too, including their own E-commerce site (Schepp and Schepp, 2007). It is because they want to promote their product online in more effective manner. There are several reasons that impact company's decision to sell its products and services through an auction site like eBay.
eBay offers an alternative and more effective solution to the company with the use of different internet technologies. E-bay acts like a middleman in order to make consumer to ...
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