Needing an explanation of the risks in the PR campaign strategy of growing customer relations. Explain what the risks and the weaknesses in the strategy would be.
The goal is to show the public that Patton - Fuller Community Hospital (hypothetical place) is a leader of diversity in the work place. The purpose of the PR campaign to show the public that Patton - Fuller Community Hospital is equal opportunity employer that does not discriminate against anyone in spite of age, gender, race or disability.
This PR campaign is risky because while most companies have to abide by being an equal opportunity employer, a company that puts that claim front and center has to deliver on the claims. This means that customers and stakeholders ...
Show the public that Patton-Fuller Community Hospital is a leader of diversity in the workplace