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The Sustainability Process

The drive to incorporate sustainability into every corporation's operations is a growing trend in the global economy. In fact, it can be said that for sustainability to become an integral part of a company's business strategy, that company needs to determine how sustainability impacts and is impacted by the company's culture, mission, core values and business model. To help examine the sustainability process through a management perspective, answer the following questions:

From a management perspective, is it feasible to incorporate projects for sustainability into the annual budget process?

If so, how would a leader responsible for the sustainability process, defend the corporate predisposition that "the project" will increase operating costs and hurt the "bottom line"?

Would greatly appreciate help in answering both sustainability questions. I think that sustainability should be constant part of budget process but I am not so sure that it is feasible to incorporate projects for sustainability into an annual budget process or that the sustainability process for project will increase operating costs and hurt a company's "bottom line."

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I have answered the questions in reverse order because it seemed to make more sense.

If so, how would a leader responsible for the sustainability process, defend the corporate predisposition that "the project" will increase operating costs and hurt the "bottom line"?

Sustainability is essential in today's business environment for reasons including competition, global impact, complexity, technology advances, mobility of employees and the general state of the economy. For a company to continue in business and to grow over the long run, it must have the ability to adapt to changing conditions and have employees and systems that can be updated, changed and educated with minimal resistance and cost.

That is a tall order, of course, and the most important criteria to accomplish the objective are to understand and plan for the future. The business leaders who are more worried about the 'bottom line' today rather the sustainability of a company exhibit a very short term view that can be devastating in our fast moving world.

A small example that illustrates the issue was a comment from a friend who said her hours were being cut at work and she was going to complain to management. I said that it may be better to have reduced hours than to have her employer go out of business at which time she would become unemployed for certain. The ...

Solution Summary

The solution discusses the sustainability process.

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