1. Each business unit needs a business-level competitive strategy. Describe the three kinds of strategies they use to realize competitive advantage. Provide examples of companyies using each strategy.
2. What is talent management, according to your textbook? How is it used to acquire, improve, and retain a company's best employees?
Outside sources are not required; however, when directly quoted or paraphrased works of others are used in any manner, the writer is obligated to properly cite the source of the original material.
Your response must be at least 200 words in length per question.
Dessler, G. (2015). Human resource management[VitalSource Bookshelf version] (14th ed.).
Retrieved from https://online.vitalsource.com/#/books/9781323081716
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1. Each business unit needs a business-level competitive strategy. Describe the three kinds of strategies they use to realize competitive advantage. Provide examples of companies using each strategy.
Business units need a business-level competitive strategy; this strategy may be cost leadership, differentiation or focus/niche (Dessler, 2015). Cost leadership is when an organization attempts to become the low-cost leader in an industry. Walmart is an example of cost leadership, providing their customers with "everyday low prices" and featuring a "daily savings center" "value bundles" and "savings catcher" on their website and in stores (Walmart, 2016). Costco is another example of cost leadership. Often, fast food companies vie to be the low cost leader, like McDonald's with their value meal. The ...
This detailed solution defines talent management according to Dessler (2015), and gives examples. It also discusses business-level strategy and provides current examples.