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    Wal-Mart: Public Relations

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    Evaluate your current company. How does the company break down their current publics? What are the key messages that your organization want to present to these publics? Are the primary? Secondary? Who are the opponents and uncommitted that need to be reached...or at least neutralized?

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    Solution Preview

    The response address the queries posted in 825 words with references.
    //Prior discussing the public relation of the company, first we will choose a company and will also write a brief introduction of the company. You can choose another company for your report on the public relation of the company. For example:


    The company which I have chosen is Wal-Mart Inc. The company is going for public relation campaign against the charges that it is destroying the local economies in California. The company has undergone to the public relation campaign to create the awareness regarding the issue of undercutting the competition and underpaying the workers. The public relation determines how businesses, government and the institution make the decisions related to business.

    About Company

    Wal-Mart Public Corporation of America runs a chain of stores globally. The three segments of Wal-Mart are Wal-Mart Stores, International segment and Sam's Club. This company belongs to the retail industry. Wal-Mart stores Inc. Is in the retail industry offering products like discount stores, neighborhood markets, super centers neighborhood markets and warehouse membership of Sam' club in the United States as well as walmart.com. In its international operations, it is considered to be a variety of store (Company History, 2008).

    //Above we discussed about Wal-Mart ...

    Solution Summary

    The response address the queries regarding public relations posted in 825 words with references.