Strategic Management

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The response addresses the queries posted in 2374 words with references.

//While writing this paper, we will go through different articles and websites related to McGraw Hill through which we will extract different information related to the concerned organization. This information will entail a brief introduction about the organization followed by mission, strategies, policies and the team of management.//

The McGraw Hill Companies came into existence in the year 1955 with the joint efforts of James H. McGraw and John A. Hill. It is one of the best companies dealing in the field of publishing, education, financial and business services, as well as, broadcasting. The headquarters of the company is situated at Rockefeller Center in the New York City. Numerous magazines and textbooks are published by the company due to which it has been capable of becoming the renowned publishing company in the world.

Some of the examples of the magazines published by McGraw Hill are Aviation week and Business Week. It is considered as the parent company of J.D Power and associates and Standard and Poor's and Canadian publisher named McGraw Hill Ryerson's majority owner. The businesses of the firm are organized in three sectors, which include education, financial services and information and media. In the educational field, the company provides both traditional and online education at all levels.

In the financial service field, research related to independent investment, ratings on different instruments of investments, as well as, the position of the financial markets is analyzed. In the field of media, it is well known for its broadcasting services and other publishing aspects. The company has expanded its operations in the recent years by making significant acquisitions. The acquisitions made are not only of the firms engaged in the publishing area, but also into the financial areas and areas of broadcasting (The McGraw Hill Companies, 2009).

//Moving further in the paper, we will discuss about the mission of the organization, its long-term and short term objectives, organizational strategies and policies and strategic managers of McGraw Hill.//

Mission:

The Mission Statement of McGraw Hill Companies aims at providing necessary information and Knowledge that assist societies, market and the individuals in performing to their fullest potential. With this mission, they have been able to provide the best services in the past years to the customers and have been successful in meeting their requirements. Their effective commitment and dedication to their mission have motivated them to perform brilliantly (Mission Statement).

Objectives:

The objectives of the company include being more essential to the markets by transforming, influencing and expanding them. It aims to be a solution provider by driving its focus on the content and services. Generation of consistent growth in the profits of the company and revenue is taken to be the primary concern of the organization. It has always strived to generate leadership in the diverse markets that it serves and provides superior return to the shareholders.

Strategies:

Policies:

One of the policies developed by the company is the Customer Privacy Policy, which helps in making a combination of the finest quality services and products with greater integrity in dealing with the customers (The McGraw-Hill Companies Customer Privacy Policy Statement, 2008). Another important policy of the firm is the encouragement of diversity in the workplace. It believes that the presence of diversity helps in increasing the talent pool of the organization and provides an opportunity to reap greater benefits (Recruiting - Hiring Policy).

Strategic Managers:

The organization is run by the strategic managers, who play a vital role in the various operations of the company. The board of directors comprises of Harold W. McGraw III, who is the Chairman BOD, President, CEO and Robert J. Bahash, who is the CFO, Executive V.P. They have been responsible for taking the wheels of the company ahead through their wise and effective guidance and direction.

// EFAS is the summary of external factor analysis, which brings out the threat and opportunities existing in the ...