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Research Report: Evaluating a New Service/Product (MyRate)

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Could you please help with this assignment? I only need an executive summary. I am submitting the articles on it. I need it by tonight no later than 12:00pm. EST. Time Zone USA.

Research Report: Evaluating a New Service or Product (MyRate)

Executive Summary-- A brief synopsis of the entire report. As the name implies, if the executive manager did not have time to read the whole document, he or she should be able to read this one page and understand what you did, why you did it, your results, and your recommendations.

This product is called MyRate. MyRate is a new offering from Progressive Insurance that gives you rates based on how you drive opposed to other insurances that rate you by drivers in your state and zip code.

Slavin, A. (Oct 2008). The new game: Progressive's MyRate plan may remake the auto insurance landscape. Best's Review, 109, 6. p.38(2). Retrieved November 22, 2009, from General OneFile via Gale:
http://find.galegroup.com/itx/start.do?prodId=ITOF

Diane Levick. (17 June). Progressive's MyRate Plan Pegs Customers' Driving Style To Rates: AUTO INSURANCE. McClatchy - Tribune Business News,***[insert pages]***. Retrieved November 22, 2009, from Business Dateline. (Document ID: 1748443741).

Progressive; Kansas Drivers Can Now Save Big Bucks Based on How They Drive as Progressive Launches One-of-a-Kind Car Insurance Program. (2009, September). Pediatrics Week,8. Retrieved November 22, 2009, from ProQuest Health and Medical Complete. (Document ID: 1847286561).

Progressive; Kentucky Drivers Can Now Save Big Bucks Based on How They Drive as Progressive Launches One-of-a-Kind Car Insurance Program. (2009, February). Pediatrics Week,57. Retrieved November 22, 2009, from ProQuest Health and Medical Complete. (Document ID: 1634950551).

Progressive Behavior-Based Car Insurance Now Available in Texas. July 23, 2009 pNAA.M. Best Newswire, p.NA. Retrieved November 22, 2009, from General OneFile via Gale:
http://find.galegroup.com/itx/start.do?prodId=ITOF

Rhode Island Drivers Can Now Save Big Bucks Based on How They Drive as Progressive Launches One-of-a-Kind Car Insurance Program. (9 November). Business Wire,***[insert pages]***. Retrieved November 22, 2009, from Business Dateline. (Document ID: 1896644341).

MyRate Tapped as a 2008 Fast 50 Reader Favorite. August 7, 2008 pNAWireless News, p.NA. Retrieved November 22, 2009, from General OneFile via Gale:
http://find.galegroup.com/itx/start.do?prodId=ITOF

Michelle Pearl. (2009, March 19). Can your car to know too much about you? The Sun,***[insert pages]***. Retrieved November 22, 2009, from Business Dateline. (Document ID: 1663872571).

WAYNE HEILMAN. (2009, June 6). It can pay in Colorado to be a good driver. The Gazette,A.1. Retrieved November 22, 2009, from Business Dateline. (Document ID: 1788425721).

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Solution Summary

The expert evaluates a new service/product for research reports.

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Hi,
I can't actually write your paper for you, but here is everything you need for your executive summary.

Typical auto insurance policy is based on a yearly premium. Your premium is normally calculated based on your age, gender, driving history, marital status and model of car your drive. All of these are discussed at the beginning of your contract, and a price is solidified. You then pay that price throughout the year. Prices are established based the pre-set data that the insurance company collects. If your situation changes, you have to call your insurance representative and inform them of any additional information.

In reality, all drivers are different. Individuals have different driving skills, drive at different times of the day, drive different distances, and even break differently. Yet, the typical insurance ...

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