Recommendations and Analytical Report
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This project is required to be 20 pages minimum in length and I'm currently at 12. I'm hoping you can add another perspective to all of the below questions in around 1500 words. Please adhere to the directives at the bottom of the assignment. Thank you!
Throughout the course you have used the concepts and tools of strategic management to analyze case studies and respond to them with your recommendations. Your final project will draw upon this experience and you will write an original analytical report and make recommendations to the CEO of a company.
Your report and recommendations will be based on one of the three scenarios listed below. Your report will require you to do independent research (primarily on the Internet), formulate positions on particular issues, and to justify those positions in a formal document prepared for your target audience. Thus, the production of your report will require critical thinking and your final draft should display good communication (persuasive) skills.
Case Scenario 1
Given the increasing regulations of the Internet and e-mail by the government of China, recommend to the CEO of Google whether the company should continue to operate in China, the world's fastest and among the largest growth markets.
Case Scenario 2
Given the likelihood of huge cuts in the procurement of military equipment by the U.S. government over the next 10 years, recommend to the CEO of Lockheed Martin how the company should prepare for the loss of its most important customer.
Case Scenario 3
Given the damage to a nuclear power plant caused by an earthquake and tsunami and the real and potential danger of radiation leak, recommend to the CEO of a utility company whether it should continue to rely on nuclear power plants for electricity or base its electricity generation on fossil fuels instead.
For your analytical report and recommendations, you will need to:
Research the company, organizations, industry, operating environment, and so forth, involved.
Review the vision, mission, goals or objectives, and business model of your organization, and note how these relate to your scenario.
Identify strategic management concepts and the internal and external environment, including international aspects of the organization important to your scenario.
List the alternative competitive strategies that could be taken to address the scenario.
Identify ethical principles and socially responsible management values that are relevant to your scenario.
Explain the key elements necessary to execute your recommended strategic plan.
Based on this analysis you need to:
Succinctly identify key issues in your scenario.
Recommend an action plan to management.
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Solution Summary
The expert examines recommendations and analytical reports. Increasing regulations of the internet and e-mail by the government in China is discussed.
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cenario 1
Given the increasing regulations of the Internet and e-mail by the government of China, recommend to the CEO of Google whether the company should continue to operate in China, the world's fastest and among the largest growth markets.
The reasons that Google should continue to operate in China are numerous, but I will focus on the primary areas that Google has highlighted for reentering the country. The primary reason that Google is seeking to enter back into China is because of their pursuit of an App store for the Android devices that dominate the Chinese market. The country has been actively seeking reentrance and was close to sealing an agreement with the Chinese Communist party last year. In addition, Google invested a large amount of money into a Chinese start-up company that is a leader in artificial intelligence.
The Androids Google Play store would represent an ability for the company to spread its software and services across China and capitalize upon the largest market for electronic devices and other products that Google specializes in. The company is seeking collaboration with handset makers within the counry as well as the Communist government, which it must align with to comply with censorship rules and regulations, to launch the Android app store within the country. Because China is the largest market in the world, this will represent a financial opportunity for the company to significantly increase its revenues.
The new approach by Google will still have to adhere to the strict regulations and restrictions placed upon foreign companies in which the requirement to only provide apps and services that are approved by the Communist Chinese government is mandatory. Google's licensed version of Android will be installed on smartphones sold in the country, and because China is the largest smartphone market in the world, Google has been missing the ability to capitalize upon this market, and Apple has taken advantage. Although Google is the company that developed the Android operating system, which is the world's most popular system for smartphones, the company currently doesn't receive any revenue ...
Education
- BS, Sam Houston State University, 1903 University Avenue, Huntsville, Tx 77340
- MS, Prairie View A&M University
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