What are some of the primary reasons a company decides to expand internationally?
A company may decide to expand internationally to increase sales or find new markets. In addition, the product lifestyle may differ in other countries. A mature product in the United States may be emerging in other countries (consider disposable diapers). Internationally, there may be additional resources, which a business can use to their benefit. For example, manufacturing overseas may enable a company to take advantage of labor rates. Raw materials may be cheaper if international sourcing is used or if ...
This solution discusses some of the primary reasons a company decides to expand internationally. Examples and links are given.