Explore BrainMass

Proactive Reasons To Expand Internationally

Companies go international for different reasons. What are the four proactive (aggressive) reasons to go international? Explain

© BrainMass Inc. brainmass.com July 16, 2018, 1:04 am ad1c9bdddf

Solution Preview

Before giving the actual reasons a company would go international we understand some companies react and some are proactive. We are interested in the four proactive reasons a company would expand internationally but first we need to understand what is meant by proactive in this situation. Basically it means to act in advance or anticipate a happening and plan for that occurrence. A corporation that is proactive in international business, for the most part, is better positioned than those who merely react to a situation. When a company just reacts there is far more room for ...

Solution Summary

Four aggressive or proactive reasons of going international are explained in this solution.