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Order Qualifiers and Order Winners

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Clearly state what you believe to be the order qualifiers and the order winners in the following consumer markets.
A. ketchup
B. smart phone
C. washer/dryer pair
D. heart surgeon (you need a triple bypass and aortic valve replacement)

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Solution Summary

This solution orders the products in the expert's opinion of the order winners in the following consumer markets.

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A. ketchup <- This will be an order qualifier as there are many viable competitors in ...

Solution provided by:
Gaurav Agarwal, MS
Education
  • BE, Bangalore University, India
  • MS, University of Wisconsin-Madison
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