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Case Study on Tires Plus (Employee Training and Development)

Please read the following case, and help me answer the questions below.

Case: Training and Development Help Rubber Hit the Road at Tires Plus

The mission at Tires Plus's headquarters and its 500 stores in 22 states is to encourage employees to be the same at work as they are in every other area of their lives. Tires Plus sells and repairs tires and provides other car repair services. Employees at Tires Plus include managers, various levels of automobile technicians/mechanics, retail sales people, and tire maintenance technicians. Tires Plus has the philosophy, "We won't sell you tires, we help you by them," encouraging customers to be confident that tires and services will never be recommended unless they are needed. This straightforward, honest approach is the basis of Tires Plus's success and helped make it part of the largest tires retailing group in the country. At Tires Plus, customer satisfaction is simply not good enough: rather, guest enthusiasm must be the goal. Tires Plus believes a customer who leaves satisfied will come back, but a guest who leaves enthused may tell everyone they know. Therefore, Tires Plus not only demands guests be treated courteously but also guarantees the lowest price on every tire it sells. One of the company's most important goals is to promote employees' growth and loyalty and fairness as social and economic concepts.

What organizational strategy does Tires Plus appear to focus on?
What type of training structure would you recommend for Tires Plus? Why?
How can a strong training program provide an advantage to Tires Plus over their competitors, from a customer and employee perspective?

Solution Preview

Tires Plus is the company that sells and repair tires and provides car repair services to the customers. All these services are provided by effective human resource policies in organization, which includes managers, automobile technicians, sales people and tire maintenance technicians. In order to provide effective services, Tire Plus is focused towards providing customer satisfaction at possible low prices. Main motive of Tire Plus is to develop confidence among customers that tires will not be recommended unless it is needed. This company believes that providing efficient services to the guest will be helpful in attracting more customers.

Therefore, Tires Plus treats the demand of guests courteously and also provides the lowest price on every tire the company sells. In addition to this, the company also promotes employees' growth, loyalty and fairness as the social and economic concept. Further, they believe that promoting employees' growth will be helpful in providing efficient services to the customers. The company also believes that providing a supportive working environment to employees will be helpful to motivate them. Further, it will be beneficial to achieve the aims and objectives of Tires Plus (Tires Plus, 2012). The main strategy of Tire Plus is to provide tires at the lowest prices in order to retain the customers and attract new customers as well. Moreover, the company also encourages the employees to perform in the same manner as they work ...

Solution Summary

The solution discusses a case study on Tires Plus employee training and development.