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    Business Management: Defining a Perferred Customer

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    How does a company define their preferred customer? Identify a large company and identify who their preferred customer is and why you selected them.

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    The preferred customer is the customer that is going purchase the company's goods or services. The customer is the one that will choose your company first and you can establish a good relationship with, either through sales or working together. The customer has a need for your product or service. The customer is willing to pay the price for ...

    Solution Summary

    This solution highlights how a company should define their preferred customer.