Share
Explore BrainMass

successful global expansion

Doing some research on possibility for Southwest Airlines to expand its business to Mexico and here are some questions.

1) Identify forces impacting on what global business managers and leaders need to know in uncertain times in order for Southwest Airlines to run successful global expansion

2)Identify two REIs besides NAFA relevant to Mexico

3)Discuss applications of REI for Southwest Airlines and Mexico. Research and conclude if REI is beneficial or not and why.

Please do not copy and past whatever you found and cite as necessary.

Solution Preview

1) Identify forces impacting on what global business managers and leaders need to know in uncertain times in order for Southwest Airlines to run successful global expansion.

One of the major forces that global business managers and leaders need to know in uncertain times is competition. Global business managers and leaders need to keep a close tab on competitor's moves and strategies to maintain growth and profitability during uncertain times. If a business is unable to keep a close tab on competitor's moves, survival for companies such as Southwest Airlines will become even more difficult during uncertain times. Southwest Airlines need to keep a close eye on competitor's announcements and strategies regarding pricing, new routes, value added offerings to ensure that it is able to respond quickly to such moves.

Another force that is needs to know is domestic and global economic scenario and forecasts. Economic and industry forecasts ...

Solution Summary

Identify forces impacting on what global business managers and leaders need to know in uncertain times in order for Southwest Airlines to run successful global expansion

$2.19