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Article Review - Qualitative and Quantitative Research

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Article Review - Qualitative and Quantitative Approach

1. Review and summarize article.
2. In summary, provide purpose of study, why the author chose the research (qualitative or quantitative) approach/method he or she used. What are the similarities and differences for the two approaches in terms of this study? What approach would you have selected for the study and why?

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Solution Summary

The solution reviews an article related to Qualitative and Quantitative Research on a number of dimensions: "Executive leadership: Responding to change" (Santora & Sarros, 1996).

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Let's take a closer look at this interesting paper. If you have not read the article yet, that is place to begin.

RESPONSE:

1. Review and summarize article. In summary, provide purpose of study, why the author chose the research (qualitative or quantitative) approach/method he or she used. What are the similarities and differences for the two approaches in terms of this study? What approach would you have selected for the study and why?

As a backdrop to this study, the authors pointed to the "turbulent economic, political, and social times executives of nonprofit
organizations must take appropriate organizational measures to ensure the continued longevity of their organizations" (Santora & Sarros, 1996, p. 61).

Based on this changing arena, the purpose of this mixed design study was to examine "the dimensions and activities taken by executive leadership to ensure organizational survival in a community based, nonprofit organization with a twenty-five year history locates in the northeastern United States" (Santora & Sarros, 1996, p. 61). The authors employed a case ...

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