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The Evaluation Process

The CDC notes how program evaluation can be used to plan effective health interventions, improve existing programs, and demonstrate "the results of resource investments," (CDC, 2001). In order to know what is working, it is essential to conduct an evaluation of a program, recognizing that different forms of evaluation provide different information. The readings this week discuss formative, process, and outcome evaluation and what each of these addresses. Each form of evaluation provides stakeholders and researchers with different information and are conducted at varying times throughout a program's planning and implementation.

Explore the benefitsâ?"both direct and indirectâ?"of program evaluation, review program evaluation methodologies, and assess the necessary steps required to successfully implement an evaluation in a research study and accurately analyze the findings.

1. Compare and contrast formative evaluation, process evaluation, and outcome evaluation in public health research and when each type of evaluation is most appropriate.

2. Describe how the results of an evaluation influence decision making in public health.

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The formative evaluation differs from the process evaluation and the outcome evaluation, due to the fact that the formative evaluation provides an individual with the methodology to ascertain whether or not they are effectively achieving their objectives during the process of carrying out their program activities, etc. A process evaluation differs from a formative evaluation and ...