A POPULAR FRAMEWORK FOR READING AND WRITING: Aristotle's pathos, logos, and ethos
In a number of English departments, a recent focus has been to read critically using what Aristotle defined as the three means of effecting persuasion. Within his Rhetoric, Aristotle dismantles the extent to which we are impacted, or persuaded, by a text into three categories:
ETHOS: the sense the reader gains of the author's character, identity, and credibility. This rises both from what the writer says, and does not say. This includes things the writer offers about him or herself and background experience related to the topic at hand. It is also the level to which the writer anticipates and refutes opposing arguments. Anything that a writer includes that builds audience trust, or pits the writer as a likeable, intelligent, aware source of information, falls in the realm of ...
Present the rhetorical triangle
Audience: Fifty students who have neither seen the Classroom Materials nor read the readings for this unit
Topics: The Rhetorical Triangle, the speaker, the audience, the topic/setting
Rhetorical Triangle: The dynamic relationship among the speaker, the audience, and the topic/setting is known as the Rhetorical Triangle. The rhetorical triangle is comprised of three primary elements: the speaker, the audience, and the topic/setting. The shape and form of the rhetorical act or presentation is driven by these three primary elements.
The Speaker: The actual individual speaking
The Audience: Who will actually be attending in addition to those who may not be present but will be influenced by or have access to the content of the presentation
The Topic/Setting: Remember that the setting includes both the physical place and the social/cultural backdrop of the content of the presentation.