Assume initially that the demand supply for premium coffees (one-pound bags) are in equilibrium. Now assume Starbucks introduces the world premium blends, demand rises substantially. Describe what will happen in this market as it moves to a new equilibrium. If a hard freeze eliminates Brazil's premium coffee crop, what will happen to the price of premium coffee?
In the late 2006 and early 2007, orange crops in Florida were smaller than expected, and the crop in California was put in a deep freeze by an Arctic cold front. As a result, the production of oranges was severely reduced. In addition, in early 2007, President George W. Bush called for the United States to reduce it gasoline consumption by 20% in the next decade. He proposed an increase in ethanol produced from corn and stalks and leaves from corn and other grasses. What is the likely impact of these two events on food prices in the United States?© BrainMass Inc. brainmass.com October 25, 2018, 2:14 am ad1c9bdddf
1. In case the demand for premium coffee goes up as a result of Starbucks introducing that blend the demand for the blend will rise. The demand curve will shift to the right. This will mean that the equilibrium price and quantity both will go up.
In case a hard freeze eliminates Brazil's crop it will reduce the supply of coffee. The supply curve will shift to the left and as a result the equilibrium price will rise and the equilibrium quantity will fall.
In case both of ...
The supply curve is examined.
US Sales of organic foods and beverages: Trends, impact, competitive environment, opportunities and potential threats
U.S. sales of organic foods and beverages have grown from $1 billion in 1990 to $24.8 billion in 2009. Sales in 2009 represented 5.1% growth over 2008 sales (Industry Statistics and Projected Growth, 2010). These trends are having a significant impact on the food market industry as a whole, and in particular the organic foods markets.
â?¢ Provide a discussion of the trends in the organic foods industry and how these trends will impact the organizations that sell organic foods.
â?¢ Examine the competitive environment that organic foods can create for an organization and apply Porter's model, providing an analysis of each factor relative to the industry.
â?¢ Identify the opportunities and potential threats to the organic foods industry by completing a SWOT analysis.
â?¢ How can a competitive advantage be achieved using the strengths and opportunities identified in the SWOT?