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Role of advertising in product differentiation

Please discuss the role of advertising in product differentiation and the intent of advertising in altering the firm's demand curve

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Please discuss the role of advertising in product differentiation and the intent of advertising in altering the firm's demand curve
Advertising plays a crucial role in product differentiation. With the help of advertising a brand can be built and a unique ...

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This explains the role of advertising in product differentiation and the intent of advertising in altering the firm's demand curve

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