/key to success in the soft drink industry
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What do you think is the key to success in the soft drink industry? What chance do you think a company in another industry has in succeeding in its new venture into the soft-drink market?
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Key to success in the soft drink industry is described in the solution.
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Key factors for competitive success within the soft drink industry branch from the trends of the macroenvironment.
The key to success in the soft drink industry is innovation as competition is intense in the industry and one needs to continuously offer new products to consumers to maintain market share. At the same time, quality cannot be compromised at all in this competitive market.
Strong marketing skills, ...
Education
- BComm, University of Delhi
- Post Graduate Diploma in Management (Equivalent to MBA), All India Management Association
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