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There are four cycles for product life:

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Describe the pace at which your product will move through the product life cycle and the factors that will impact its movement. How will the product life cycle impact the marketing of your selected product or service? (250 words)

My product is Vanilla Pepsi.

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There are four cycles for product life are discussed in this solution.

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There are four cycles for product life:

Introduction Cycle
Product - This is the stage where the quality level and product branding are introduced. Trademarks and patents are also obtained during this stage.
Pricing - Pepsi is a very profitable company. For the introduction of this product, I would suggest low pricing to get the consumer hooked.
Distribution - big cities have big exposure. You can start the product in New York and LA and see how it goes. Then you can start distribution by region.
Promotion - Marketing is the way to go with any new product and Pepsi has been ...

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Jo Ann Prevetti, MBA, PhD (IP)
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